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Making your HTML code work as a marketing department

I've just been listening to an excellent presentation "International NGOs Leveraging Drupal for Social Change". One of issues raised was how difficult it was for people to establish who site creators are.

Providing a way for site visitors to reach you ensures that potential clients and other business opportunities are not missed. Ideally every site you build should be a lead for future work. It is so easy, we should all be doing it.

There are at least 2 ways to add information to every page which provides attribution to the site author.

DC.creator meta tag

The creator meta tag can contain your company url or perhaps a link to a case study in your portfolio.

<meta name='DC.creator' content='{author}' /> 

Humans.txt initiative

Whilst the DC.creator tag allows linkage back to your web site, it would be nice to present more information to interested parties. Detailed contact information, list of credits if multiple developers or indeed agencies contributed to the site. One way to address this challenge is to use Humans.txt. The sample implementation here provides ways of reaching all the members of the team who contributed.

DrupalCon Denver Blip.tv session videos to iTunes in 5 easy steps

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With so many fabulous DrupalCon Denver session videos to catch up on from plenty of requests have come for downloadable versions of the videos. Thanks to Larry Garfield and Ryanne Hodson we have a solution, and it's pretty simple.

  1. Open iTunes
  2. Go to Advanced > Subscribe to Podcast
  3. Paste http://blip.tv/drupalcondenver/rss/itunes into the dialogue box
  4. Go to Library > Podcasts
  5. Find DrupalCon Denver and click Get on the videos you want to download

The videos are then available for you to watch or transfer to your iPhone, iPad, iPod.
Download 77 more DrupalCon London videos too
Don't forget previous DrupalCon videos are also hosted on Blip.tv. The iTunes podcast url is
http://blip.tv/drupalcon/rss/itunes using the same 5 steps as above.
Videos have Creative Commons licensing
Matt Farina points out that all the videos are CC licensed.
You are free

  • to Share — to copy, distribute and transmit the work
  • to Remix — to adapt the work
  • to make commercial use of the work

 

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